Offline conversion and enhanced conversion uploads often fail row by row. Teams need enough evidence to fix mapping, consent, hashing, encoding, and destination errors without pasting raw personal data into Slack, tickets, or vendor emails.
Use this for Google Data Manager API pipelines that upload WordPress form leads, WooCommerce orders, CRM-qualified leads, call conversions, or enhanced conversions for leads.
Quick answer
Data Manager API Rejected Row PII Redaction Template should be handled with a narrow evidence-first workflow: define safe fields, redact pii, preserve errors, then verify the result before making broader changes.
What to check first
- Keep stable non-PII IDs such as lead ID, order ID, batch ID, destination ID, and conversion action.
- Redact or hash raw email, phone, address, IP, and name fields before sharing debugging evidence.
- Preserve error code, field path, consent state, timestamp, upload endpoint, and retry status.
- Separate mapping errors, consent suppression, hashing issues, missing destination, and temporary API failures.
- Store the full raw payload only in the approved secure log location with access controls.
Diagnostic table
Use this table to keep the work practical. It connects the symptom to evidence and a verification step.
| Action | Evidence to collect | How to verify |
|---|
| Define safe fields | Keep stable non-PII IDs such as lead ID, order ID, batch ID, destination ID, and conversion action. | The debugging template contains no raw email, phone, name, address, or IP value. |
| Redact PII | Redact or hash raw email, phone, address, IP, and name fields before sharing debugging evidence. | Each rejected row still has enough error and mapping detail to fix the upload. |
| Preserve errors | Preserve error code, field path, consent state, timestamp, upload endpoint, and retry status. | Accepted and rejected row counts reconcile to the original batch count. |
| Group reasons | Separate mapping errors, consent suppression, hashing issues, missing destination, and temporary API failures. | Raw payload access is limited to the approved secure log location. |
Why this usually happens
- Rejected rows often contain exactly the fields that should not be pasted into a normal support ticket.
- Hashing bugs and consent bugs look similar when the diagnostic report hides the wrong fields.
- A batch can have accepted and rejected rows, so one top-level failure summary is not enough.
- Marketing teams need readable reasons while engineering keeps raw data protected.
Useful command or data shape
Adapt paths, IDs, and privacy handling to the site before running commands or storing data on production.
rejected_row:
batch_id: dmapi-2026-07-10-01
lead_id: gf-81422
conversion_action: qualified_lead
consent_state: granted
error_code: INVALID_USER_DATA
field_path: user_identifiers.email
email: redacted_sha256_prefix_9f2a
raw_payload_location: secure-log-only
Safe fix order
Do the work in a sequence that makes each result easy to prove. Stop if a step produces new evidence that changes the incident scope.
- Define safe fields
- Redact PII
- Preserve errors
- Group reasons
- Retry clean rows
What to tell the client or owner
Give marketing a readable rejected-row report and give engineering the secure log reference, not raw PII in the ticket.
Production verification checklist
- The debugging template contains no raw email, phone, name, address, or IP value.
- Each rejected row still has enough error and mapping detail to fix the upload.
- Accepted and rejected row counts reconcile to the original batch count.
- Raw payload access is limited to the approved secure log location.
Mistakes to avoid
- Do not judge the fix by one browser or the homepage only.
- Do not delete evidence before recording usernames, file paths, timestamps, and response headers.
- Do not add a cache, security, or tracking plugin while the original problem is still unclear.
- Do not leave test users, temporary debug logs, or broad API keys active after verification.
When HandL WP should help
Bring in help when this affects leads, checkout, search visibility, malware risk, paid media reporting, or a client production site. HandL WP can trace the issue through WordPress, hosting, cache, tracking, and Search Console, then verify the workflow after the technical fix.
If this is active on a production site, fix Google Ads lead upload diagnostics.
Related HandL WP guides
Use these related guides when the same issue touches tracking, security, checkout, or crawler visibility.
Helpful references