We fix measurement, not just install another plugin.
Paid clicks without a verified conversion path waste budget. The outcome is a working conversion path on the WordPress page that takes the traffic.
Traffic lands, forms submit, sales happen, but Google Ads shows zero conversions. We fix WordPress tagging, thank-you URLs, ad-source capture, and consent-mode gaps.
For accounts actively spending on ads
Bad tracking makes you pause winners and scale losers.
Select the situations that sound like your site, then review what this fix produces.
Select any that apply, or go straight to what this fix produces.
Paid clicks without a verified conversion path waste budget. The outcome is a working conversion path on the WordPress page that takes the traffic.
Tag checks, site logs, and live test conversions. We prove the event reaches Google Ads before you change bids again.
Diagnosis
Theme vs. plugin injection, duplicate containers, and site-delivery settings stripping scripts.
Ad tracking setup on WordPress
The layer
Thank-you page slug changes, query params, and enhanced conversions setup.
Conversion actions & URLs
Verification
Gravity Forms, Elementor, CF7, whether submit events fire before redirect.
Form & button events
Fix the tag path before you change the campaign.
Theme vs. plugin injection, duplicate containers, and site-delivery settings stripping scripts.
Thank-you page slug changes, query params, and enhanced conversions setup.
Gravity Forms, Elementor, CF7, whether submit events fire before redirect.
Hidden fields, cookies, cross-domain, and session storage across landing → thank-you.
Enter monthly paid spend and which platforms you run. We’ll estimate a wasted ad spend range — no email required.
Ready when you are
Enter a monthly ad spend above zero to see an estimated waste range. We won’t show a “$0 wasted” figure.
Monthly ad spend, conversion goal (form, call, purchase), and what’s broken in Ads vs. GA4.
Fix the tag path before you change the campaign.