Cookie
_fbc
This page describes common technical behavior for one cookie or vendor family. It is not legal advice, and it is not a compliance verdict.
What this is
_fbc is a cookie commonly associated with Meta Pixel. Meta Pixel commonly sends ad-conversion or retargeting signals (page views, events, or hashed identifiers) to its advertising endpoints. What leaves the browser depends on the pixel setup.
Related service or category
Meta Pixel
When it may load
Meta Pixel may load when the page opens, before a visitor makes a consent choice. Your consent setup determines whether it waits.
Plugins active when we detected this service
These links show where we detected the service before consent. They do not prove the plugin loaded it or that this cookie was set. Open a profile for the test setup and date.
Vendor directory
Open the Meta Pixel vendor pageDomains we look for
- facebook.net
- facebook.com
- fbcdn.net
Practical next step
Find where Meta Pixel is added, such as your theme, plugin, tag manager, or hosting provider. Keep it, delay it until after a consent choice, or remove it. Then scan the same URL again.
Check your own site
Run a free Leak Finder scan. If this cookie or vendor appears on the scanned page, it can show up in your report.
Scan your site for _fbc