Ad tracking (C1)

Landing URL accepts UTM query params

This page explains what this scan check measures. It is not legal advice or a compliance verdict.

What this check is

This check verifies the landing URL can be requested with UTM query parameters without stripping them immediately.

Aggressive redirects, caching rules, or security plugins on WordPress sometimes drop query strings.

If UTMs cannot land, campaign context never starts. That is an attribution intake issue for this URL.

Adjust redirects and cache query handling, then re-scan with UTMs present on the landing request.

Run a free scan. If this check appears in your report, you will see the live status for your URL.